Looking for something? Surprising number of neurons help find it

A person searching for a ripe tomato at the grocery store is more likely to notice apples, strawberries and other red fruits as well, according to a new study that measured changes in blood flow in the brain. The researchers also discovered that more neurons are called into action to help the eyes find a particular object than has previously been documented.

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<p><a href="http://www.physorg.com/news103994640.html">Looking for something? Surprising number of neurons help find it</a></p> <p>A person searching for a ripe tomato at the grocery store is more likely to notice apples, strawberries and other red fruits as well, according to a new study that measured changes in blood flow in the brain. The researchers also discovered that more neurons are called into action to help the eyes find a particular object than has previously been documented.</p>