Trust your heart: Emotions may be more reliable when making choices

When choosing a flavor of ice cream, an item of clothing, or even a home, you might be better off letting your emotions guide you, according to a new study in the Journal of Consumer Research.

If you want to include this story in your blog, copy and paste this formatted text:

<p><a href="http://www.physorg.com/news154628440.html">Trust your heart: Emotions may be more reliable when making choices</a></p> <p>When choosing a flavor of ice cream, an item of clothing, or even a home, you might be better off letting your emotions guide you, according to a new study in the <i>Journal of Consumer Research</i>.</p>