Peer pressure plays major role in environmental behavior

(PhysOrg.com) -- People are more likely to enroll in conservation programs if their neighbors do -- a tendency that should be exploited when it comes to protecting the environment, according to results of a new study.

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<p><a href="http://www.physorg.com/news165515675.html">Peer pressure plays major role in environmental behavior</a></p> <p>(PhysOrg.com) -- People are more likely to enroll in conservation programs if their neighbors do -- a tendency that should be exploited when it comes to protecting the environment, according to results of a new study.</p>