Tan is 'In': Study Finds Light Brown More Attractive than Pale or Dark Skin

Some African-American stars have been ridiculed for trying to lighten their skin color, but many Caucasians go to tanning salons to darken their skin. A new study by University of Missouri-Columbia researcher Cynthia Frisby found that people perceive a light brown skin tone to be more physically attractive than a pale or dark skin tone.

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<p><a href="http://www.physorg.com/news78679968.html">Tan is 'In': Study Finds Light Brown More Attractive than Pale or Dark Skin</a></p> <p>Some African-American stars have been ridiculed for trying to lighten their skin color, but many Caucasians go to tanning salons to darken their skin. A new study by University of Missouri-Columbia researcher Cynthia Frisby found that people perceive a light brown skin tone to be more physically attractive than a pale or dark skin tone.</p>