The 'best ever' marketing strategy? Maybe not, study says

Marketing is often filled with hype and superlatives—the greatest, the best and even “heavenly”—but a new University of Georgia study that uncovers a curious aspect of human psychology could change how companies pitch their products.

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<p><a href="http://www.physorg.com/news94232207.html">The 'best ever' marketing strategy? Maybe not, study says</a></p> <p>Marketing is often filled with hype and superlatives—the greatest, the best and even “heavenly”—but a new University of Georgia study that uncovers a curious aspect of human psychology could change how companies pitch their products. <br></p>