Rochester Professor Uses Economic Theory to Encourage 'More Sex'

Go ahead, cut into line at the drinking fountain. While you are at it, ditch your leaf blower and spend the afternoon watching football instead of doing yard work. Steven E. Landsburg, professor of economics at the University of Rochester and Slate magazine columnist, argues in his new book More Sex is Safer Sex: The Unconventional Wisdom of Economics that those two strategies can make the world a happier place.

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