Facebook Retreat Shows Ad-Targeting Risk
December 1, 2007 By ANICK JESDANUN, AP Internet Writer
Facebook CEO and founder Mark Zuckerberg speaks to press and advertising partners at a Facebook announcement in New York in this November 6, 2007 file photo. The online hangout is mining friends' buying habits, and major Internet portals have bought companies to expand their reach and capabilities for "behavioral targeting" -- all so advertisers can reach those most likely to buy with pitches most relevant to them, even as doing so means amassing more data on you. (AP Photo/Craig Ruttle)
(AP) -- Facebook pushed the boundaries of ad targeting when the online hangout presumed users would want the site to mine their Internet activity.
Content from The Associated Press expires 15 days after original publication date. For more information about The Associated Press, please visit www.ap.org .
Similar stories from PHYSorg:
Nielsen: People spending more time on social sites
Sep 24, 2009 |
not rated yet |
0
Social networking aggregator sues Facebook
Jul 10, 2009 |
2.3 / 5 (3) |
1
Facebook tweaks home page based on feedback
Oct 23, 2009 |
not rated yet |
0
Web ad group launches privacy education campaign
Dec 03, 2009 |
not rated yet |
0
Watchdog: Facebook violates Canadian privacy law
Jul 16, 2009 |
not rated yet |
3
-
SeymoreM_Athy - Dec 02, 2007
- Rank: not rated yet
Looks like someone got caught red handed with their pants down between their ankles and their grubby little hands in the cookie jar. Maybe the next time they decide to raid the cookie jars they should really think about putting on some clean underwear first, just encase they get caught again, because nobody wants to see grown men sporting faded skid marks with their hands and mouths full of cookies. And don't tell me thats just a new fashion design, because the faded dirty look is only for designer jeans, not tighty whiteys. So until the time comes where people or companies can be held responsible or liable for any harm caused by their personal client tracking activities. I don't think keeping and tracking of someone's personal information is a very useful thing for both parties.- report abuse
-
am_Unition - Dec 02, 2007
- Rank: not rated yet
errr... Stalkerbook? Stupid Suckerburg.- report abuse
