Tracing tomatoes from field to fork -- a new system

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FoodLogiQ President Andrew Kennedy left talks with Eastern Carolina Organics Chief Executive Officer Sandi Kronick Wednesday July 23 2008 in her warehouse in Pittsboro N.C. FoodLogiQ is working with distributors like Kronick to incorporate a tracking ...
FoodLogiQ President Andrew Kennedy, left, talks with Eastern Carolina Organics Chief Executive Officer Sandi Kronick, Wednesday, July 23, 2008, in her warehouse in Pittsboro, N.C. FoodLogiQ is working with distributors like Kronick to incorporate a tracking system for produce and other foods that will identify the specific farm where the food was produced. (AP Photo/Gerry Broome)

(AP) -- When there's an urgent need to trace fruits and vegetables in a crisis like the salmonella outbreak, a lot of the pieces for a rapid-response system already exist. But nobody has quite figured out how to put them together to operate seamlessly in the vast American marketplace.


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