http://www.physorg.com/ en-us Physorg.com internet news portal provides the latest news on science including: Physics, Nanotechnology, Life Sciences, Space Science, Earth Science, Environment, Health and Medicine. Childhood obesity in the United States is reaching epidemic proportions. With more than one fourth of advertising on daytime and prime time television devoted to foods and beverages and continuing questions about the role television plays in obesity, a study in the November/December issue of the Journal of Nutrition Education and Behavior examines how food advertising aimed at children might be a large contributor to the problem. http://www.physorg.com/news176579689.html Medicine & Health Wed, 04 Nov 2009 18:10:03 EST news176579689 (PhysOrg.com) -- Do potato chips taste better if an advertisement describes their crunchy sound? Is popcorn more flavorful if its buttery aroma is also depicted in an ad? Researchers at the University of Michigan say yes. http://www.physorg.com/news169398111.html Other Sciences Thu, 13 Aug 2009 16:02:54 EST news169398111 (PhysOrg.com) -- Children on their way to school are five times more likely to see the advertising of soft drinks, alcohol, ice-cream and confectionary than ads for healthy foods. http://www.physorg.com/news148140240.html Medicine & Health Wed, 10 Dec 2008 14:04:00 EST news148140240 A ban on fast food advertisements in the United States could reduce the number of overweight children by as much as 18 percent, according to a new study being published this month in the Journal of Law and Economics. The study also reports that eliminating the tax deductibility associated with television advertising would result in a reduction of childhood obesity, though in smaller numbers. http://www.physorg.com/news146315666.html Medicine & Health Wed, 19 Nov 2008 11:14:26 EST news146315666