Search results for thematic connection
Advergames: Theme of Game is Secret to Success
Oct 01, 2008 |
4 / 5 (1) |
0
(PhysOrg.com) -- It’s all fun and games when it comes to the current trend in online advertising. Advergames, online video games used to advertise a product or brand, increasingly are being used by advertisers to attract ...
New portrait of Earth shows land cover as never before
Space & Earth / Earth Sciences
Mar 17, 2008 |
4.2 / 5 (11) |
0
A new global portrait taken from space details Earth’s land cover with a resolution never before obtained. ESA, in partnership with the UN Food and Agriculture Organisation, presented the preliminary version of the map to ...
Research finds split in perception of similarity that could double Web advertising
Medicine & Health / Psychology & Psychiatry
Sep 24, 2008 |
4.4 / 5 (11) |
2
A study by psychology researchers at the University of Warwick has found a radical 50/50 split in how people decide "What makes two things seem similar?". This research could mean that some advertisers and marketers could ...
Egyptian elite tombs accessible for all
Other Sciences / Archaeology & Fossils
May 08, 2008 |
3.8 / 5 (11) |
0
A number of elite tombs from Ancient Egypt are now accessible to all thanks to the launch of the Mastabase. The Mastabase is a CD-ROM containing descriptions and hieroglyphic inscriptions of scenes of daily life from 337 ...
The power of Peter Piper: How alliteration enhances poetry, prose, and memory
Medicine & Health / Psychology & Psychiatry
Jul 30, 2008 |
3.8 / 5 (14) |
0
From nursery rhymes to Shakespearian sonnets, alliterations have always been an important aspect of poetry whether as an interesting aesthetic touch or just as something fun to read. But a recent study suggests that this ...
New Cortex Study Uncovers How We Recognize What is True and What is False
Medicine & Health / Neuroscience
Jun 17, 2009 |
4.3 / 5 (4) |
0
A recent neuroimaging study reveals that the ability to distinguish true from false in our daily lives involves two distinct processes. Previous research relied heavily on the premise that true and false statements are both ...
FANTOM findings boost for biologists
Apr 20, 2009 |
not rated yet |
0
Genomic regulatory blocks have unique features that may explain their ability to respond to regulatory inputs from very long distances, according to a special thematic series of companion articles from the FANTOM4 consortium. ...
Placing ads: Location, location, location
Other Sciences / Social Sciences
Aug 24, 2009 |
2 / 5 (2) |
0
Marketers have always known they must carefully choose where they place their ads, but a new study in Journal of Consumer Research shows that even the nearby content in a publication—its difficulty and design—affect consum ...
Common variation in gene linked to structural changes in the brain
Aug 17, 2009 |
4 / 5 (1) |
0
An international group of researchers is the first to show that common variations in a gene - previously shown to be associated with Retts Syndrome, autism, and mental retardation - are associated with differences in brain ...
Sensing disasters from space
Space & Earth / Earth Sciences
Oct 22, 2009 |
5 / 5 (3) |
0
One small step for mankind is now a leap for averting natural and man-made disasters on earth.
Professor tracks Columbine media discourse from 'school shooting' to 'terrorism'
Other Sciences / Social Sciences
Apr 17, 2009 |
3 / 5 (6) |
2
Decades spent studying mass media messages of fear led noted Arizona State University scholar David Altheide to examine how the Columbine High School shootings on April 20, 1999, were originally portrayed ...
A WINning solution for risk management
Jul 17, 2006 |
1 / 5 (2) |
0
The IST-funded WIN project is using what happened during the Prestige oil spill as one scenario with which to test the integrated risk management solution it is developing to help prevent, contain and respond to similar catastrophes ...
Taming the vast -- and growing -- digital data-sphere
Technology / Computer Sciences
Sep 22, 2009 |
4.7 / 5 (3) |
0
(PhysOrg.com) -- European researchers are making an impressive effort to link up digital repositories to create a vast network of easy to search online data. The DRIVER project work - one of the largest efforts of its kind ...
APL mineral-mapper has key role in selecting next Mars rover landing site
Space & Earth / Space Exploration
Oct 20, 2007 |
3.8 / 5 (5) |
1
When NASA Mars Program officials and members of the Mars science community gather in California next week to pare down the list of candidate landing sites for the 2009 Mars Science Laboratory (MSL), they can refer to 125 ...
Gaining new insights into mentoring programs for adolescent girls
Apr 02, 2009 |
not rated yet |
0
A study of a Big Brothers Big Sisters of America formal mentoring program, which matched adolescent girls with women mentors, revealed that strong emotional support and improvement in girls psychosocial functioning from these ...
