Recent U.S. elections have raised the question of whether "microtargeting," the use of extensive online data to tailor persuasive messages to voters, has altered the playing field of politics.
Political science
Jun 20, 2023
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63
Before and after the 2016 U.S. presidential election, Russia's Internet Research Agency purchased tens of thousands of Facebook ads in an effort to stoke division among Americans. Their effect on the election is hard to quantify. ...
Social Sciences
Mar 8, 2023
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32
A team of researchers affiliated with a range of institutions in the U.S. and one in Kenya has conducted an analysis of the impact of a massive digital ad campaign run prior to the U.S. presidential election between Joe Biden ...
From the COVID-19 pandemic to the war in Ukraine, misinformation is rife worldwide. Many tools have been designed to help people spot misinformation. The problem with most of them is how hard they are to deliver at scale.
Social Sciences
Aug 25, 2022
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2
During the 2020 election cycle, presidential candidates spent nearly $3 billion on television, radio and digital ads—shattering records and demonstrating how important advertising is to campaign strategy. Given the amount ...
Economics & Business
Feb 4, 2022
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6
At a critical time in the days before election day in 2020, several digital platforms—including Facebook, Google, Twitter, Amazon, Spotify, and TikTok—and other key digital platforms took the exceptional step of banning ...
Social Sciences
Aug 10, 2021
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5
A team of researchers at Yale University's Yale Program on Climate Change Communication has found that the use of tailored advertising can increase awareness among Republicans of the dangers posed by climate change. In their ...
We've all seen them: political ads on television that promise doom and gloom if Candidate X is elected, and how all your problems will be solved if you choose Candidate Y. And Candidate Y, of course, approves this message.
Social Sciences
Apr 13, 2021
1
4
About $7 billion reportedly will be spent this fall on television and digital commercials from political campaigns and political action committees, filling the airwaves with political ads many viewers dislike. Companies running ...
Economics & Business
Aug 18, 2020
0
2
As the tech industry faces criticism and regulatory pressure over its handling of user data, Apple has positioned itself as a champion for privacy.
Consumer & Gadgets
Apr 17, 2019
2
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