News tagged with ads
Congress weighs landmark change in Web ad privacy
Sep 07, 2009 |
4.7 / 5 (3) |
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(AP) -- The Web sites we visit, the online links we click, the search queries we conduct, the products we put in virtual shopping carts, the personal details we reveal on social networking pages - all of this can give companies ...
Google injects search savvy into display ad system
Sep 18, 2009 |
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(AP) -- Google Inc. is counting on the crown jewel of its online advertising empire to burnish a diamond in the rough.
Microsoft, Yahoo team up to ding Google with Bing
Jul 29, 2009 |
2.1 / 5 (10) |
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(AP) -- Microsoft Corp. has finally roped Yahoo Inc. into an Internet search partnership, capping a convoluted pursuit that dragged on for years and finally setting the stage for them to make a joint assault ...
Microsoft to unveil new search engine Kumo next week
May 20, 2009 |
4 / 5 (1) |
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Microsoft is expected to unveil a new version of its Internet search engine next week, The Wall Street Journal reported on Wednesday.
Craigslist to drop 'erotic services' classifieds
May 13, 2009 |
1 / 5 (8) |
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(AP) -- A month after the killing of a masseuse who advertised on Craigslist, the classified ad site announced plans Wednesday to eliminate its "erotic services" category and screen all submissions to a new "adult services" ...
Google runs TV ads to promote Chrome browser
May 11, 2009 |
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Google has floated its first US television advertisements, a campaign to promote its Web browser Chrome, which has captured just a tiny share of a market dominated by Microsoft's Internet Explorer.
YouTube boosts full-length movies, TV show lineup (Update)
Apr 16, 2009 |
3 / 5 (2) |
1
(AP) -- Google Inc.'s YouTube said Thursday it is vastly expanding its library of full-length movies and TV shows it offers online, while also launching a new advertising service and adding about a dozen ...
Cable's answer to online's ad success: targeting
Apr 07, 2009 |
1 / 5 (1) |
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(AP) -- You're watching Jon Stewart's "The Daily Show," when suddenly you see a commercial for the Mustang convertible you've been eyeing - with a special promotion from Ford, which knows you just ended your ...
Google to target ads based on Web surfing habits
Mar 11, 2009 |
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(AP) -- Google will use the information it collects on people's Web surfing habits to show more ads tailored to their individual interests.
Google introduces ads to Google News
Feb 26, 2009 |
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Google has introduced ads to the results of search queries on Google News in a move aimed at turning the news aggregation site into a money-making venture that may raise the hackles of newspapers and other ...
Ad click-through rate lower than previously thought
Feb 25, 2009 |
3 / 5 (2) |
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The rate of ad clicks from sponsored and non-sponsored links was reported in a recent study conducted by researchers from Penn State and the Queensland University of Technology.
Myth about 'dirty old men' supported by science
Medicine & Health / Psychology & Psychiatry
Dec 04, 2008 |
3.4 / 5 (53) |
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Middle-aged men want younger women, often touting their intelligence and their high income. This is shown in research at Gothenburg University and Oxford University that studied 400 lonely hearts ads to see how men and women ...
The language of luxury: Advertisers' language choices evoke different reactions
Sep 15, 2008 |
4.7 / 5 (3) |
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Multinational companies advertising luxury goods abroad should consider advertising those goods in English, whereas ads for necessities might be more effective in local languages, according to a new study in the Journal of ...
Internet advertising appears to begin its comeback
Oct 20, 2009 |
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(AP) -- After bogging down in the recession, Internet advertising is regaining the momentum that has made it the decade's most disruptive marketing machine.
Dramatized ads weave plot lines around product
Sep 30, 2009 |
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(AP) -- In television's latest quest to discourage viewers from skipping ads, actors from NBC and ABC shows are appearing in character in commercials to interact with products in parallel story lines.
