News tagged with advertising alliance
Justice probing tech company recruiting
Jun 03, 2009 |
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The US Justice Department has launched an investigation into whether the recruiting practices of some of the largest US technology companies violated antitrust laws, The Washington Post reported on Wednesday.
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Google-Fujitsu join 'smart objects' alliance
Dec 18, 2009 |
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Internet powerhouse Google and Japanese electronics giant Fujitsu have joined an alliance to promote the ability of objects from appliances to cars to communicate with one another online.
YouTube leads Google charge in display ad market
Dec 15, 2009 |
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Google on Tuesday outlined a strategy for seizing a bigger share of online display advertising that has long been a key stronghold for rival Yahoo!
US online ad revenue down 5.4 pct in third quarter
Nov 25, 2009 |
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(AP) -- Online advertising revenue in the U.S. fell 5.4 percent in the third quarter from a year ago, as the sputtering economy kept its tight grip on even the fastest growing segment of industry, according to a report released ...
Facebook, Nielsen team up to measure ad performance
Sep 22, 2009 |
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Facebook, in a move aimed at boosting its appeal to advertisers, teamed up with measurement company Nielsen on Tuesday to allow marketers to better gauge ad performance on the social network.
Drug ads ineffective for boosting sales, could cost taxpayers: study
Nov 23, 2009 |
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US Taxpayers may be on the hook for the high cost of drug advertising that does little to boost sales, according to a new study led by a University of British Columbia health policy researcher.
Cost of child vaccines fall, more kids saved
Nov 20, 2009 |
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(AP) -- Babies squirmed and wailed as needles plunged into their chubby thighs at a public health clinic on the outskirts of Hanoi on Friday. Like little ones everywhere, the reaction to the sting was never pretty.
FTC looking into Google's AdMob acquisition
Dec 23, 2009 |
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Web search and advertising giant Google said Wednesday that the US Federal Trade Commission (FTC) is seeking more information about its proposed purchase of mobile advertising company AdMob.
Joost assets bought by online ad company Adconion
Nov 24, 2009 |
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(AP) -- The struggling online video startup Joost, begun with much fanfare by the creators of Skype and Kazaa, has been sold to an online advertising company.
Yahoo launches online consumer privacy tool
Dec 07, 2009 |
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(AP) -- Yahoo wants its users to know what it knows about them.
Amazon, Microsoft, Yahoo! oppose Google book settlement
Aug 26, 2009 |
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Amazon, Microsoft and Yahoo! joined an alliance Wednesday opposing the legal settlement which would allow Internet giant Google to digitize and sell millions of books.
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