A look at history often provides some context for the present and might even inform the future, so it's not surprising two Penn State faculty members' review of Cold War-era print and television advertisements about flying ...
Social Sciences
Nov 25, 2022
0
100
Verizon's top lawyer says it now has reason to believe Yahoo's recently disclosed data breach has a "material" impact on Verizon's pending $4.8 billion acquisition of Yahoo. That leaves open the possibility that Verizon could ...
Business
Oct 13, 2016
0
9
Facebook shares lifted Friday to an all-time high, crossing $100 for the first time, during a rally in the technology sector on Wall Street.
Business
Oct 23, 2015
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52
Advertising is something impossible to avoid. Outdoor advertising is one way of approaching the public, and it has two main categories: the 'classic' paper and glue based, and the 'modern' based on digital technology. Both ...
Other
Aug 6, 2015
0
19
Ever opened a webpage to see an advertisement that's pertinent to your recent search history? Perhaps you've recently browsed online for a new car, and opened a webpage to see an ad for that specific make and model.
Computer Sciences
May 29, 2015
0
130
For the first time, U.S. Internet advertising revenue has surpassed that of broadcast television thanks to sharp growth in mobile and digital video ads.
Business
Apr 10, 2014
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0
Technology is under development to enable advertisers to target products not just at a broad group of people that might be watching a certain type of programme but at specific households and even individuals.
Internet
Feb 3, 2014
0
0
Facebook has agreed to acquire Mobile Technologies, a firm specializing in voice translation software, the two companies said, without providing financial details of the transaction.
Business
Aug 13, 2013
0
0
U.S. Internet advertising revenue grew 15 percent to a record $36.6 billion in 2012, with mobile ad revenue growing faster than other types, according to a new report Tuesday.
Business
Apr 16, 2013
0
0
Google began letting businesses target mobile ads based on how close smartphone users might be to shops or what they might be craving at certain times of day.
Internet
Feb 7, 2013
0
0
