News tagged with brand
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We spend more on products with detailed nutritional information
Other Sciences / Social Sciences
Nov 06, 2009 |
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People would be willing to pay more for products that carry detailed nutritional information than for the so-called light items. Thus it has been confirmed by researchers from the University of Santiago de ...
Study: Nonprofits put brand at risk in corporate partnerships
Nov 13, 2009 |
3.3 / 5 (3) |
2
Charities and other nonprofits may put their brand at risk when they partner with corporations on social responsibility (CSR) initiatives. The public can easily construe such connections as a seal of approval of the corporation ...
Computerized support keeps prominence of name brand drugs at bay
Nov 09, 2009 |
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Simple computerized alerts can help curb the impulse to prescribe unnecessarily expensive, heavily marketed drugs. A study in the August issue of Journal of General Internal Medicine found that when clinicians received comput ...
Little-known HTC ready to bring its brand into the limelight
Oct 29, 2009 |
5 / 5 (1) |
0
If you haven't yet heard of HTC, you will soon. The Taiwanese mobile-phone company with U.S. headquarters in Bellevue, Wash., is launching a huge campaign this week to raise the profile of the HTC brand.
Sony hopes online service will build brand loyalty
Nov 20, 2009 |
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(AP) -- Sony's new online service connecting the whole range of its gadgets to downloadable content like movies and games should help build brand loyalty, a top executive said Friday.
Tesla Roadster Goes 313 Miles on a Single Charge
Nov 09, 2009 |
4.4 / 5 (14) |
2
(PhysOrg.com) -- Tesla is becoming synonymous with high performance electric cars. Indeed, the Tesla car company has been making efforts to create a brand of sports car that runs on electricity, and does so ...
Consumer advocates find BPA in food packaging
Nov 03, 2009 |
4.3 / 5 (3) |
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A consumer advocacy group's analysis of canned goods has found measurable levels of the chemical additive bisphenol A across a range of foods, including some labeled "BPA-free."
Web-based e-mail features come to desktop software
Nov 11, 2009 |
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(AP) -- E-mail has taken a full circle. Over the years, Web-based e-mail services have gotten much better, sporting many features once available only with the e-mail programs that reside on the computer desktop.
Nintendo's Mario endures even as games come and go
Nov 18, 2009 |
3 / 5 (1) |
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(AP) -- You might call him the Mickey Mouse of video games. He's reminiscent of a doughnut, round and sweet and comforting. He's also a vessel, devoid of a real personality so you can live vicariously through ...
Scientists report first effective medical therapy for rare stomach disorder
Nov 25, 2009 |
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A drug used to treat colorectal cancer also can reverse a rare stomach disorder and should be considered first-line therapy for the disease, researchers at Vanderbilt University Medical Center report this week.
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