News tagged with campaign

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New model details why some information 'goes viral'

New model for social marketing campaigns details why some information 'goes viral'

Physics / General Physics

created Aug 06, 2009 | popularity 4.2 / 5 (16) | comments 2 feature

(PhysOrg.com) -- Marketers dream of finding ways to get something to "go viral" on the Internet. Indeed, viral marketing, whether it be through email, YouTube, Facebook or Twitter, has become the Holy Grail ...


Photoshopped Images Could Carry Warnings in France

Photoshopped Images Could Carry Warnings in France

Technology / Other

created Sep 28, 2009 | popularity 4.6 / 5 (19) | comments 16 weblog

(PhysOrg.com) -- A law has been proposed in France that would see digitally enhanced images carry a warning to viewers that the image has been retouched to change the physical appearance of a person. The proposed ...


Public health campaign associated with major reduction in antibiotic use

Medicine & Health / Medications

created Jun 02, 2009 | popularity 4 / 5 (1) | comments 0

A national public health campaign in France was associated with a marked reduction of unnecessary antibiotic prescriptions, particularly in children, says new research published in this week's open-access journal PLoS Me ...


ASU professor tracks Columbine media discourse from 'school shooting' to 'terrorism'

Professor tracks Columbine media discourse from 'school shooting' to 'terrorism'

Other Sciences / Social Sciences

created Apr 17, 2009 | popularity 3 / 5 (6) | comments 2

Decades spent studying mass media messages of fear led noted Arizona State University scholar David Altheide to examine how the Columbine High School shootings on April 20, 1999, were originally portrayed ...


German regulators fine Microsoft for price-fixing

Technology / Business

created Apr 10, 2009 | popularity 4.3 / 5 (3) | comments 4

(AP) -- Antitrust regulators fined Microsoft Corp.'s German subsidiary 9 million euros ($11.8 million) and said the world's largest software maker illegally influenced retail prices for its Office 2007 programs.


Perfect sight: Rosetta cameras track asteroid target

Perfect sight: Rosetta cameras track asteroid target

Space & Earth / Space Exploration

created Aug 18, 2008 | popularity 4.6 / 5 (8) | comments 0

(PhysOrg.com) -- On 14 August, Rosetta conducted a successful trajectory correction manoeuvre using data obtained from the Agency's first-ever optical tracking of an asteroid target, (2867) Steins. Images ...


Asteroid (2867) Steins

Rosetta starts tracking asteroid Steins

Space & Earth / Space Exploration

created Aug 04, 2008 | popularity 4.5 / 5 (10) | comments 0

(PhysOrg.com) -- Heading toward its first target-asteroid, (2867) Steins, ESA's Rosetta spacecraft has started using its cameras to visually track the asteroid and eventually determine its orbit with more ...


YouTube has tripled the number of "monetized views" and earns ad revenue on more than a billion online videos

YouTube leads Google charge in display ad market

Technology / Internet

created Dec 15, 2009 | popularity not rated yet | comments 0

Google on Tuesday outlined a strategy for seizing a bigger share of online display advertising that has long been a key stronghold for rival Yahoo!


Pandemic toolkit offers flu with a view

Pandemic toolkit offers flu with a view

Technology / Computer Sciences

created Dec 14, 2009 | popularity not rated yet | comments 0

(PhysOrg.com) -- As communities brace for rising wintertime influenza cases, scientists are developing a mathematical and visual analytic toolkit to help health officials quickly analyze pandemics and craft ...


Bing has gained search market share

Bing gains search market share, nears 10 percent

Technology / Internet

created Nov 17, 2009 | popularity not rated yet | comments 0

Microsoft's new Internet search engine Bing increased its share of the US search market in October, edging up half-a-point to nearly 10 percent, online tracking firm comScore said Tuesday.


Pandemic flu vaccine campaigns may be undermined by coincidental medical events

Medicine & Health / Health

created Oct 30, 2009 | popularity not rated yet | comments 0

The effectiveness of pandemic flu vaccination campaigns - like that now underway for H1N1 - could be undermined by the public incorrectly associating coincidental and unrelated health events with the vaccines.


Verizon's big ad push for Android takes on iPhone (AP)

Verizon's big ad push for Android takes on iPhone

Electronics / Consumer & Gadgets

created Oct 19, 2009 | popularity not rated yet | comments 0

(AP) -- An aggressive TV ad campaign from Verizon Wireless is adding to the support building for a software package from Google Inc. that is shaping up to be the most formidable challenge yet to Apple Inc.'s ...


Stanford analyses of flu pandemics project savings from earlier vaccinations

Medicine & Health / Diseases

created Oct 05, 2009 | popularity not rated yet | comments 0

In a city the size of New York, starting a vaccination campaign a few weeks earlier could save almost 600 lives and over $150 million, according to a study by scientists at the Stanford University School of Medicine.


Yahoo logo

Yahoo to spend $100M in bid for more brand buzz

Technology / Internet

created Sep 22, 2009 | popularity not rated yet | comments 0

(AP) -- Yahoo will spend more than $100 million in its latest attempt to rejuvenate one of the Internet's best-known brands.


People seek balanced political information to defend their positions

Other Sciences / Social Sciences

created Aug 27, 2009 | popularity 1 / 5 (1) | comments 1

(PhysOrg.com) -- When they know they will be engaged in a debate and have to defend their positions, anxious citizens seek out a balance of viewpoints about candidates, a new University of Michigan study shows.