News tagged with food advertising
Researchers: Ban on fast food TV advertising would reverse childhood obesity trends
Nov 19, 2008 |
2.8 / 5 (13) |
3
A ban on fast food advertisements in the United States could reduce the number of overweight children by as much as 18 percent, according to a new study being published this month in the Journal of Law and Economics. The s ...
TV bombards children with commercials for high-fat and high-sugar foods
Nov 04, 2009 |
5 / 5 (2) |
1
Childhood obesity in the United States is reaching epidemic proportions. With more than one fourth of advertising on daytime and prime time television devoted to foods and beverages and continuing questions about the role ...
A matter of taste: Food ads work better if all senses are involved
Other Sciences / Social Sciences
Aug 13, 2009 |
4.5 / 5 (2) |
0
(PhysOrg.com) -- Do potato chips taste better if an advertisement describes their crunchy sound? Is popcorn more flavorful if its buttery aroma is also depicted in an ad? Researchers at the University of Michigan say yes.
Advertising Child's Play
Dec 10, 2008 |
5 / 5 (1) |
0
(PhysOrg.com) -- Children on their way to school are five times more likely to see the advertising of soft drinks, alcohol, ice-cream and confectionary than ads for healthy foods.
Search results for food advertising
Marketing linked to fast food frequency
Jan 26, 2008 |
2.3 / 5 (6) |
0
A U.S. study suggests marketing plays a role in how often parents buy fast food for their children.
Watching too much TV is causing some university students to pack on the pounds
Jul 31, 2008 |
2.3 / 5 (4) |
2
Television commercials are a common method for advertising food products. According to a team of University of Alberta researchers, these food advertisements have a powerful influence on its viewers, especially university ...
YouTube leads Google charge in display ad market
Dec 15, 2009 |
not rated yet |
0
Google on Tuesday outlined a strategy for seizing a bigger share of online display advertising that has long been a key stronghold for rival Yahoo!
New study levels new criticisms at food industry
Dec 14, 2009 |
5 / 5 (3) |
0
A new study released Monday, Dec. 14, in Washington, D.C., criticizes the nation's food and beverage industry for failing to shift their marketing efforts aimed at children. The report said television advertising continues ...
Britain looks to reducing food ads
Mar 28, 2006 |
4 / 5 (4) |
0
Britain's Office of Communications has been examining the case for restricting food and drink advertising on television aimed at children.
Taste sensation: Ads work better if all senses are involved
Other Sciences / Social Sciences
Jul 20, 2009 |
not rated yet |
0
Corporations spend billions of dollars each year on food advertising. For example, Kraft Foods, PepsiCo, and McDonald's each spent more than $1 billion in advertising in 2007. A new study in the Journal of Consumer Research sugges ...
In-store video ads a boon to retailers, a peril for traditional media
Feb 24, 2009 |
3 / 5 (1) |
0
Video advertising in stores is a moneymaker for retailers, but a growing threat to already cash-strapped print and broadcast media, according to a new study co-written by a University of Illinois business professor.
TV food adverts increase obese children's appetite by 134 percent
Medicine & Health / Psychology & Psychiatry
Apr 24, 2007 |
3.3 / 5 (3) |
0
Obese and overweight children increase their food intake by more than 100% after watching food advertisements on television; a study by the University of Liverpool psychologists has shown.
FTC looking into Google's AdMob acquisition
Dec 23, 2009 |
not rated yet |
0
Web search and advertising giant Google said Wednesday that the US Federal Trade Commission (FTC) is seeking more information about its proposed purchase of mobile advertising company AdMob.
Too much TV linked to future fast-food intake
Jan 30, 2009 |
5 / 5 (1) |
1
High-school kids who watch too much TV are likely to have bad eating habits five years in the future. Research published in BioMed Central's open access International Journal of Behavioral Nutrition and Physical Activity follow ...
List of search results for food advertising
