Twitter has long been known for its iconic Blue Bird. On July 23, Elon Musk announced that this famed logo was going to be replaced with an "X." After a series of Musk-driven blunders, the disappearance of the Blue Bird has ...
Social Sciences
Aug 2, 2023
0
18
If you wish to signal power to your colleagues, your boss, or your subordinates, you should consider reducing your use of pictures and emojis in favor of words—these are the conclusions of a new study at Tel Aviv University's ...
Social Sciences
Mar 14, 2022
0
28
A recent study by Northeastern professor Katherine Haenschen, who researches the intersection of digital media and politics, explores the role of fonts in political branding.
Political science
Jul 28, 2021
1
48
Compact logos can encourage favorable brand evaluations by signaling product safety, according to a new study by researchers at Boston College's Carroll School of Management and Indian Institute of Management Udaipur, who ...
Economics & Business
Apr 6, 2021
1
4
A second grader dreamt up Google's latest playful take on its logo.
Internet
Jan 8, 2019
0
5
Marketers invest countless resources to design the perfect visual logo for their brand, believing that consumers apply a logo's meaning to its accompanying brand.
Social Sciences
Oct 5, 2016
0
0
Google is celebrating Sigmund Freud's 160th birthday with a special doodle.
Internet
May 6, 2016
0
8
Organizations have logos, sports teams have mascots, countries have flags and national anthems. In marketing plans and political campaigns, a good logo is considered an essential tool for building brand identity.
Social Sciences
Apr 15, 2016
0
325
University of Oregon and University of Cincinnati researchers have found that everyday shoppers make assumptions about brands that use green colors. The findings, published in the Journal of Business Ethics, hold ethical ...
Social Sciences
Dec 3, 2015
1
12
Looking for a needle in the digital haystack? Save time and clicks by Googling the right way.
Internet
Nov 19, 2015
1
32
A logo is a graphic mark or emblem commonly used by commercial enterprises, organizations and even individuals to aid and promote instant public recognition. Logos are either purely graphic (symbols/icons) or are composed of the name of the organization (a logotype or wordmark).
In the days of hot metal typesetting, a logotype was a uniquely set and arranged typeface or colophon. At the level of mass communication and in common usage a company's logo is today often synonymous with its trademark or brand.
This text uses material from Wikipedia, licensed under CC BY-SA
