Related topics: google , microsoft , search engine , yahoo , bing
Market share
hideMarket share, in strategic management and marketing is, according to Carlton O'Neal, the percentage or proportion of the total available market or market segment that is being serviced by a company. It can be expressed as a company's sales revenue (from that market) divided by the total sales revenue available in that market. It can also be expressed as a company's unit sales volume (in a market) divided by the total volume of units sold in that market. It is generally necessary to commission market research (generally desk/secondary research, although sometimes primary research) to estimate the total market size and a company's market share.
Increasing marketliability is one of the most important objectives used in business. The main advantage of using market share is that it abstracts from industry-wide macroenvironmental variables such as the state of the economy, or changes in tax policy. According to the national environment, the respective share of different companies changes and hence this causes change in the share market values; the reason can be political ups and downs, any disaster, any happening or mis-happening. Other objectives include return on investment (ROI), return on assets (ROA), and target rate of profit.
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News tagged with market share
Microsoft search engine Bing suffers brief outage
Dec 04, 2009 |
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US software giant Microsoft has blamed a problem during testing for a half-hour outage of its new Web search engine Bing.
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Texas Instruments raises 4Q profit, sales targets
Dec 08, 2009 |
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(AP) -- Texas Instruments is raising its fourth-quarter profit and sales outlook, citing an improving market for chips used in cell phones and other electronic gadgets.
Bing and Google gaining at Yahoo!'s expense: comScore
Dec 17, 2009 |
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Bing and Google gained ground in the Internet search market in November as they evidently lure people away from Yahoo!, according to fresh figures from industry-tracker comScore.
Oracle expects EU to approve Sun deal next month
Dec 17, 2009 |
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(AP) -- Oracle Corp. said Thursday that its profit jumped 12.5 percent in the latest quarter and that it expects the European Union will finally approve its $7.4 billion purchase of Sun Microsystems Inc. ...
S.Korea's LG aims to sell 400,000 3D TVs next year
Dec 15, 2009 |
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South Korea's LG Electronics announced Tuesday it plans to sell 400,000 three-dimensional televisions next year by teaming up with local digital satellite broadcaster SkyLife.
Sony optimistic on 3-D TVs, in-house display
Nov 26, 2009 |
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(AP) -- A third to a half of the Sony Corp. TV sets sold annually will be packed with 3-D features by the year ending March 2013, a senior executive said Thursday.
YouTube leads Google charge in display ad market
Dec 15, 2009 |
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Google on Tuesday outlined a strategy for seizing a bigger share of online display advertising that has long been a key stronghold for rival Yahoo!
EU regulators softening stance on Oracle-Sun
Dec 15, 2009 |
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(AP) -- European Union regulators appear to be softening their opposition to Oracle Corp.'s proposed $7.4 billion takeover of Sun Microsystems Inc., a shift that has resurrected some investors' hopes that one of the year's ...
Microsoft to let Europeans pick browser in EU deal
Dec 16, 2009 |
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(AP) -- More than 100 million Europeans will get to pick a Web browser after Microsoft agreed to offer Internet users a choice to avoid fresh fines - a move that could represent a real thawing of long-standing ...
Apple countersues Nokia over phone patents
Dec 11, 2009 |
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(AP) -- Apple Inc. is suing cell phone maker Nokia Corp. for patent infringement, a countermove to Nokia's earlier suit against technologies used in Apple's iPhone.
Google hints at making mobile telephone
Electronics / Consumer & Gadgets
Dec 13, 2009 |
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The Internet on Saturday buzzed with renewed rumors of Google making its own smartphone, after the Internet powerhouse said it is internally dabbling with a mobile device.
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